The next gen music biz music keeps rolling out new opportunities for musicians to creatively pursue new revenue streams.
Internet sensation Coffey Andersen is a hybrid artist. He uses his soul voice, his country guitar picking and urban influenced drums to make a unique sound. This week he launched his “Direct-to-Fan Live Sessions” series.
Coffey is certainly not lacking in direct-to-fan ideas: during the live sessions he will perform original songs and create specially designed merchandise that will be released “real-time” and available for a 24 hour period immediately following the session.
At the end of the week-long series, the content produced during the Live Sessions will be available in a bundle at a one-time only promotional price.
“In my opinion, platforms like Ustream and Audiolife are paving the way for the new music business artist,” added Anderson.
“The question now is: will artists make the shift and tap into their true creativity in order to exploit all of these free services. Everywhere we look there are opportunities. For artists such as myself, this is an exciting time….and I understand that in order to have a music career, now more than ever you must be willing to put in the work, continue to create quality content, and communicate with fans in new, innovative ways.”
Call to Action:
You can check out some of the live session video here to see Coffey in action. This is another great example of ways to interact with your fans. Next take some steps to take advantage of services like Audiolife and Ustream to promote your own music.
Please take a moment to comment below especially about your own experience’s in developing artist & fan relationships.
You can catch the next Coffey Andersen session on Thursday 29th October between 4pm – 7pm PDT
Audiolife (www.Audiolife.com) is the leading Direct-to-Fan eCommerce platform that empowers independent artists and record labels to cost-effectively make money by selling CDs, merchandise, digital downloads and ringtones with no upfront inventory costs.
Ustream (www.Ustream.tv) is the live interactive video broadcast platform that enables anyone with a camera and an Internet connection to quickly and easily broadcast to a global audience of unlimited size.
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