“The term ‘music industry’ is a misnomer. In reality the ‘music industry’ is not one industry, it is several independent industries. This is an important distinction because if we say that there is a “crisis in the music industry” it suggests an equal amount of misfortune for everyone (musicians, the recording industry, the live-music industry, [...]
Tagged as:
music industry,
Record Industry
The age of leverage has changed everything. While the Record Industry was busy keeping the ‘status quo’ and ignoring new business models the heretics were taking over. The key question is why did it deserve to last forever? It didn’t. The record industry failed to read the writing on the wall; they ignored or failed [...]
Tagged as:
future of music,
Marketing Your Music,
Music Business,
Music DIY,
music industry,
new business models,
Next Generation Music Biz,
promotion strategy,
Record Industry,
social media,
Tribes seth godin