Following on from previous post here
excerpt!
Keep this in mind there are a huge amount of very bright individuals hard at work constantly developing new ways to create, deliver, market and enjoy music. With the explosion in digital music and technology changing the way music is both marketed and distributed you have so many more opportunities to make real money from your music.
The way music is discovered and acquired has changed dramatically in recent years and yes the record business (that’s the RECORD BUSINESS) is in serious decline. However the music business is in a very healthy and very exciting state so this is a great time to be in the music business as a writer or performer or as a music business entrepreneur.
Most music folk now know you don’t need a Universal or Sony behind you to enter the online music market and many independent artists are forging ahead and becoming increasingly savvy in the online music world. Getting online is the easy part it’s the marketing once you’ve arrived online that takes the real work.
Many artists, managers and indie music companies are finding and implementing excellent marketing strategies and taking radical new approaches to artist promotion and distribution. This is changing the way that the music business functions forever. Connecting artists directly with their fans is without a doubt playing a significant role now and in the future.
So what about YOU? What’s it going to take for you to succeed and make real money from your music? Do you have what it takes? Do you have the ‘X’ factor?
Now don’t rush off because your suddenly thinking “not that bloody Louis Walsh and Simon Cowell” bollocks?
There’s more to it than meets the eye! I’ll show you it matters in the next few posts . . .
to be continued….. the above post is an excerpt from the forthcoming book: How To Make Real Money from Your Music by Kevin J Ryan
